The challenge
Design an intuitive and userfriendly formulation interface for the expert and the non-expert orthomoleculair users.
The result
A mass customization UI to design a private label supplements.
The approach
Cardsorting, information architecture, stakeholder interview,wirframing, user testing
Strategy
The first step suggest the user to start with a basic recipe to start with. The expert users have the option to design their own supplement starting with a basic recipe, or start with an emty formula. With the mass customization interface, the user can configure and produce a private label supplements in four steps.
info@jimtsang.nl
I’m looking forward to meet you. Feel free to mail me for any questions about my work.