The challenge
Design a platform where the Sportvaster can share his result with his coach to prevent health problems with the training program.
The result
A user-centered self-monitoring system that maintains the intrinsic motivation of the user by providing visual feedback of the Sportvasten progress.
The approach
For this project, I used a user-centric approach where the coach and the user are involved to define what they need and expectations are for better communication.
During the research, I have learned that Sportvasten has 4 types of target groups with each different goals. Numbers have shown that 63% of the users followed this program to lose weight. This is by far the biggest group. Therefore each user needs a personalized experience that suits their goal.
Strategy
A self-monitoring system is a tool that can track the result from an athlete. This is a tool that can keep the athlete intrinsically motivated. Especially when it is combined with elements from gamification.
Also, the coach is a health professional that automatically gains a persuasive status for the Sportvaster to guide through the training program.
info@jimtsang.nl
I’m looking forward to meet you. Feel free to mail me for any questions about my work.